CHANNEL 7 TO LAUNCH LATINO STATION
By Dick Kreck, DENVER POST

The rapidly growing Latino television market has attracted the attention of the majors, including McGraw-Hill, which numbers KMGH-Channel 7 among its properties.

Last week, the station held a news conference to launch Azteca America Colorado, its Spanish-language affiliate.

There are an estimated 194,300 Spanish-speaking homes in the metro Denver area, and another 47,460 in Colorado Springs. The majority of the Latino residents are from Mexico, making Azteca a perfect fit for a U.S. network in an age of media diversity.

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