MTV REACHES MILESTONE WITH 100 AFFILIATED NETWORKS
By The Associated Press

NEW YORK -- Dreams of world domination must be hard for MTV executives to avoid when they host a party at the Kremlin, with a Russian diva and Queen dueting on "We Will Rock You" and Russian soldiers performing a hip-hop dance routine.

MTV Networks will reach a milestone in February when the turn of a switch starts an MTV outlet in Africa, the company's 100th channel worldwide and first based on that continent.

Most of its American audience is probably unaware of the extent to which MTV and its sister networks have blanketed the world in an aggressive expansion drive. That may soon change.

Much of it is the work of Bill Roedy, who joined MTV shortly after its first international network, MTV Europe, opened in Amsterdam in 1987. As he greets a recent visitor to his office, he's a little glum; he just got a call telling him Russian President Vladimir Putin had to put off their meeting for a few weeks.

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